Nike officially releases Roland Garros looks for Serena Williams and Madison Keys

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Already two months ago I showed you the NikeCourt Premier Dress intended for Serena Williams‘ French Open title defense, while today the sports apparel company published an official press release and promo images, including Madison Keys, Serena’s opponent in last weekend’s Internazionali BNL d’Italia final.


Nike’s clothes for Roland Garros honor France by being all about the shades of blue, the country’s signature color. Serena’s NikeCourt Premier Dress is in light photo blue and celebrates French elegance through traditional design elements such as yarn-dyed cuffs, a banded neckline and box pleats. Mesh panel at mid-back provides optimal ventilation, as well as moisture-wicking Dri-FIT fabric.


Madison Keys is geared up for strenuous play with the NikeCourt Premier Advantage Sleeveless Polo, featuring an updated blade collar, and NikeCourt Victory Skirt, whose pleats provide optimum mobility and showcase the body in motion.


For effective training sessions, Nike-sponsored WTA players are equipped with the NikeCourt Baseline Tank.


When it comes to off-court apparel, today Nike released the NikeCourt Hooded Vest, delivering warm-weather coverage with an oversized Nike Tech Hypermesh hood.


4 thoughts on “Nike officially releases Roland Garros looks for Serena Williams and Madison Keys

  1. sru

    I like it. It certainly looks different from what i expected it to be, but it has that vintage classy look.
    P.s so basically every one except serena who are with Nike will wear that madison keys dress huh..? I miss the time when Nike used to make different dresses for serena, Maria, Vika, li na ,petra… Now it’s almost like every one is wearing the same dress

  2. Marija Post author

    Sru, what’s certain is that they have dramatically decreased the number of promo players. When it comes to clothes, there still is variety, but maybe they will all pick the same style :/ We’ll see.

  3. red

    Keys with same boring skirt from January. just different colors. these seems like uniforms more then dress.

    why can’t nike have fun like lotto or even fila?

  4. CLT

    It’s not a great colour and it certainly doesn’t suit the colouring of either Serena or Madison.

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