I can notice that Fila has kicked into higher gear this season, being the first to launch collections and releasing new outfits practically monthly, on top of adding Top 20 player Karolina Pliskova to the family in the beginning of the year.
Fila’s top representative Jelena Jankovic opened the season in the coral Fila Illusion Dress, then at the Australian Open introduced the safety yellow Fila Spring Platinum Dress and its printed version in doubles action, while at Indian Wells the Serb showcased the new Net Set collection, wearing the aqua Fila Spring Net Set Dress. In the meantime, we learned that at Roland Garros Fila-sponsored athletes will wear colorful clothes designed by retired WTA player Marion Bartoli, while the Wimbledon champion also created the Trophee styles for the grasscourt Grand Slam.
Fila’s latest release, the Lawn collection, to be seen on court at Wimbledon, focuses on waist-accentuating cut lines, catering to elegance and tradition in a modern form. The collection features tops, dresses and skorts, designed in graceful silhouettes and stylized with details such as curved seam lines, princess seams, and pintuck accents. The clothes are available in white to meet Wimbledon’s strict rules, but the furo coral colorway is also included in the collection.
Fila is definitely setting high standards. I am even a bit confused, as it appears that the company prepared two different collections for Wimbledon: Bartoli’s limited-edition Trophee clothes and the Lawn designs. In any case, we’ll sure have plenty of styles to choose from this summer!