So far in this year's fashion retrospections we've covered Nike with Maria Sharapova, Fila with Kim Clijsters and Stella McCartney by Caroline Wozniacki, and now we're proceeding with Venus Williams and her own clothing line EleVen.

Due to her autoimmune disease, Venus started the season late, in March, at the Sony Ericsson Open in Miami, when she relaunched EleVen and introduced us to her Spring 2012 collection with words "strong, simple and iconic" in mind, leaving the outrageous clothes behind her:
In the past, my designs were an experiment – a study. I wanted to have fun and go crazy. It was an extension of what I was wearing on the court. The Spring 2012 collection for EleVen, on the other hand, is more classic and more wearable for a greater number of people. I want people to feel they can express themselves with EleVen, no matter what their body shape is.
REMINDER OF VENUS' PAST COLLECTIONS:
2011: Shocking EleVen dresses and wardrobe mulfunction
2010: Fashion focus on EleVen clothing line
2009: EleVen throughout the season
2008: All the Eleven outfits of the year


At her first four tournaments of 2012, i.e. until the French Open, the American wore her recognizable geometric print, shown in the first photo. She alternated the print on Geo Star tanks and shorts combined with solid black or white garments. There were also the clean lines of color-block dress with minimalistic palette of black, white and pale pink and an artistic print in one quarter of the item. Read more »