For the second year running, Ellesse is the official clothing partner of the May 4th-13th Mutua Madrid Open. This year the Italian brand is working together with French fashion house Surface to Air, bringing a stunning aesthetic to the fashion of ball boys and girls at the Premier tournament, while complementing the new blue clay.
The final rounds will see trained models take over as ball boys and girls, another concept unique to the Madrid tournament. The professional models will be dressed head to toe in the specially designed Ellesse x Surface to Air tenniswear in red, blue and white to fit with the tournament’s image. The kits range from socks, polos, skirts, shorts, jackets and hats, all sitting in perfect harmony with each other and this year’s blue clay courts. The collection will be available in limited quantities.
What do you think of the outfits? I find them glamorous in a classic way, and even though Ellesse might not find my statement favorable, I think it positively reminds of Fila’s style.
The blue courts may provide an innovative and visually strong blend of sports and fashion, but the WTA players are not welcoming the experiment of changing the natural color of clay. The most vocal was Samantha Stosur:
I can’t say I’m that excited or pleased about playing on the blue clay in Madrid, no. I don’t think it’s a good idea changing the color of the dirt. The dirt is brown, not blue. I’ve spoken to a few of the girls about it and I can’t say that any of the players are that ecstatic about the blue. I don’t see the point of changing the color to blue at one of the most important tournaments before the French Open, and I don’t want blue all over my clothes. I don’t think the courts in Madrid are that great anyway. If they have changed how the courts play, as well as the color, and the courts play better, that’s great. But if they have changed the color, and the courts still play the same, that’s pointless.