The first week of the US Open has almost come to a close and Adidas-clad Anastasia Pavlyuchenkova and Maria Kirilenko are both working their way through singles and doubles draws (in singles they are in the fourth round and in doubles in the second). There’s one thing you may not have noticed, though: Pavlyuchenkova and Kirilenko are wearing personalised miadidas Barricade Adilibria shoes that you can make your own.
To celebrate these one-of-a-kind shoes, Adidas has lauched a specific auction site and the tennis stars’ shoes can go straight from their feet to yours. The idea behind free-bid is for users to tell Adidas how these shoes will inspire them by completing the phrase, “the ones that will”.
